A digital marketing agency is a company that engages in the practice of online digital marketing. A digital marketing agency can help clients with all aspects of their online presence, including developing an online brand strategy, advertising on search engine platforms like Google and Bing, acquiring new customers through content syndication services like Outbrain and Taboola, optimizing websites for mobile users, measuring the success of web-based campaigns using analytics software packages like Google Analytics or Adobe Analytics, engaging directly with current customers using social media platforms like Facebook or Twitter to solicit feedback on existing products or services.
Digital marketing agency topics center around the process for launching and managing an online marketing company. Topics related to digital marketing agency include website design, keyword research, data analysis, social media management, sales funnel optimization, and conversion rate optimization. Additional topics related to digital marketing agencies include web analytics, e-mail campaigns, keyword tools, advertising platforms, campaign management software, and customer relationship management (CRM).