A token sale is a fundraising event where a blockchain-based project sells its own digital tokens in exchange for funding. Token Sales are often held as Initial Coin Offerings (ICOs), but there are other names such as Token Generation Events, or Token Distribution Events. The funds raised from a token sale are used to fund the development of the project's platform and business operations until launch, at which point a native digital token can be used to access the company's product or service.
Token sale articles describe the rules and regulations of an app's token launch. These articles include information like how to participate, whitelisting requirements, and other terms and conditions. Additional topics related to token sales include legal issues, compliance concerns, and security considerations.