An augmented reality app for finance provides a digital overlay of real-time financial data on top of the user's actual field of view. It uses GPS location and camera features to interact with users' immediate surroundings, such as their neighborhood or community. An augmented reality app for finance could allow users to see the value of their home in comparison with others near them, or it could show how properties are performing within a certain area based on current market conditions.
Augmented reality apps are complex in nature and have close ties to games, travel apps, mapping apps, and other creative productivity apps. Examples of popular augmented reality applications include Pokémon Go, IKEA Place, and Snapchat Lenses.
An app that can superimpose $10k (super high end) frames and glasses onto customers to show what their purchase will look like on them. The app will be doing all this as part of a live chat conference.
AR apps for finance can grow rapidly by demonstrating the value of their visualizations. AR graphics need to be visually appealing, interactive, and informative. Financial data that is presented in 3D or virtual reality makes it easier to interpret large amounts of information quickly. Augmented reality app developers should encourage users to share the data they generate through the app via social media channels, which will spread awareness about the app among potential users.
Augmented reality apps for finance professionals face reputational and legal challenges related to errors in computerized models. Augmented reality apps need to be built with strong security controls to prevent the unauthorized modification of data, and they must perform extensive testing prior to release. It is recommended that augmented reality apps leverage cloud-based security technologies to prevent hackers from accessing sensitive data.