E-commerce apps for the apparel sector provide a platform for consumers to purchase clothing, shoes, and accessories. An e-commerce app should allow users to browse the product catalog on their own or use an intelligent search function that can search by keyword or product category. E-commerce apps may also include features such as wish lists, customer accounts with personalized settings, and user loyalty programs for repeat customers.
E-commerce apps for apparel often share features with other shopping apps, such as shopping comparison apps, shopping discovery apps like Yelp and Foursquare, online marketplace apps like Amazon and Etsy, and retail banking apps. The most popular e-commerce applications include Walmart, Amazon, Nordstrom, and eBay.
An e-commerce web app built for an apparel store in the retail industry.
E-commerce apps must have a strong value proposition in order to compete with popular e-commerce platforms. E-commerce apps are able to differentiate themselves based on product selection, price, or special promotions. The app should also provide an easy interface for finding the right products and making purchases. E-commerce apps are typically built by companies that have existing e-commerce websites that can be easily ported into mobile applications.
E-commerce apps for the apparel sector can face legal risks associated with product quality and pricing, tax compliance, inventory management, and the use of illegal labor. E-commerce apps should adopt robust business practices to ensure that they do not sell counterfeit or stolen goods, and they must consider whether their offerings violate local consumer protection laws (such as what is considered a "fair price" in different regions). E-commerce app developers should also ensure that they are in compliance with all local tax laws for what constitutes taxable retail sales.