
A consumer application is an app that provides users with a product or service. Consumer apps include mobile banking apps, photo sharing apps, photo editing apps, grocery shopping apps, and more.
Consumer apps are often similar to other file-sharing and messaging apps, such as cloud storage apps and instant messaging apps. Consumer is a very broad app category, so most consumer app types have many examples of popular consumer products. Examples include Amazon, Apple Music, Tidal, Spotify, and Netflix.
A dating app that is focused on connecting people in the real world. The idea is that users will fill out a personality profile.
An app that lets Party A place money/drop inside a perimeter where party B can pick up the money. The idea is to increase the incentive for foot traffic as Covid begins to wane. Use cases could be a friends buying appetizers for other friends on a night out, parents leaving a drop in a library or a place at college.
An app that restricts the functionality of a phone as determined by an admin user, such as a parent.
$32,500
$22,500
$7,500
533
400
An app that restricts the functionality of a phone as determined by an admin user, such as a parent.
Consumer apps are easiest to grow by focusing on user retention instead of acquisition. A consumer app's goal is to provide a platform for users to create/share content, which means there is little focus on acquiring new users in order to achieve viral growth. Rather, the focus should be on creating an engaging experience that keeps users coming back for more.
A consumer app can face legal and reputational risks related to the handling of personal information, user privacy, and data security. Particular attention should be paid to how data is collected and stored, how it is secured, how users are informed about the use of their data, and what measures are in place to prevent unauthorized access to that data.
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Some of the descriptions on this page were completed with AI assistance. Learn more here.